AVOIR

2023 Toyota RAV4 Prime

Reliability, what owners report, and what it costs to keep.

79/100
Worth a look

AVOIR's read: a solid ownership case with specific caveats below.

What owners actually report

Owners have filed 62 complaints with NHTSA about the 2023 Toyota RAV4 Prime, and it carries 2 recalls. These are owner allegations rather than confirmed defects, but the pattern of what people complain about is the most useful signal a used buyer has.

Complaints by area, from NHTSA records for this model-year
AreaComplaintsShare
Electrical system3048%
Unknown or other1321%
Latches/locks/linkages12%
Electrical system12%
Electrical system12%
Electrical system12%
Unknown or other12%
Electrical system12%
Electrical system12%
Air bags12%

In owners' own words

Verbatim from NHTSA complaint records, trimmed for length.

The driver door lock no longer works. The remaining power locks will actuate and indicate the doors are locked/unlocked, but the driver's door will remain in the original position. This started with the door repeatedly t

NHTSA complaint: Latches/locks/linkages

The contact owns a 2023 Toyota Rav4 Prime. The contact stated that while driving 60 MPH, the accelerator pedal was depressed; however, the vehicle failed to accelerate as intended. The contact stated the vehicle was shak

NHTSA complaint: Electrical system

I am reporting a systemic pattern of safety reporting negligence, property damage, and data manipulation by Toyota of Woodbridge. On March 26, 2026, the dealership performed a backup camera recall (25TA13) but completely

NHTSA complaint: Electrical system

The contact owns a 2023 Toyota Rav4 Prime. The contact received notification of NHTSA Campaign Number: 25V595000 (Electrical System); however, the part to do the recall repair was not yet available. The contact stated th

NHTSA complaint: Electrical system

In regards to recal 25TA08/25TB08, Toyota has yet to release a fix for the very critical digital instrument cluster going blank forever. I got a notice in the mail that they had a software update for me but when I was ab

NHTSA complaint: Unknown or other

Sunroof shattered (exploded) with a boom sound or gunshot when driving on highway.

NHTSA complaint: Unknown or other

The 12.3-inch display of the instrument panel went blank when I was driving and away from home. Operating the vehicle with this display blank resulted in usafe diriving conditions including inability to see speed, gas ta

NHTSA complaint: Electrical system

My 2023 RAV4 Prime is impacted by the 12.9" display screen issue currently under recall. After experiencing two incidents of my screen going blank, my dealership advised that my car was not safe to drive and I have been

NHTSA complaint: Electrical system

Recalls on record

NHTSA lists 2 recall campaigns for the 2023 Toyota RAV4 Prime. Recalls are free to have fixed at a franchised dealer regardless of who owns the car now, but only if they were never done, so check the VIN of the specific car rather than trusting the model.

Electrical system: instrument cluster/panel 25V595000

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Toyota Venza, 2023-2025 RAV4 Prime, RAV4, Highlander, GR Corolla, Crown, 2024-2025 Lexus TX, LS, Toyota Tacoma, Grand Highlander, and 2025 Lexus RX, Toyota Crown Signia, Camry, RAV 4 Plug-in Hybrid (PHEV), and 4 Runner

Risk: An instrument panel display that does not show critical information can increase the risk of a crash or injury.

Fix: Dealers will update the instrument panel software over-the-air (OTA) for non-PHEV vehicles, free of charge. For PHEV vehicles, dealers will inspect the instrument panel assembly, and either replace it

Back over prevention:display function 25V744000

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or di

Risk: A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.

Fix: Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this re

The seven scores

Reliability82excellent
Longevity est.84excellent
Maintenance84excellent
Depreciation80excellent
Performance60average
Efficiency60average
Safety92excellent

How it compares in its class

Percentile ranks against other SUVs in the catalog.

Which of these numbers are measured

What stands behind each score for this car:

Common questions

What goes wrong with the 2023 Toyota RAV4 Prime?

Owners have filed 62 complaints with NHTSA for this model-year, and electrical system is the most reported area with 30 of them (48%). There are 2 recalls on record. Check any specific car against its VIN before buying.

Is the 2023 Toyota RAV4 Prime reliable?

AVOIR scores its reliability 82/100 (excellent) from NHTSA recall campaigns and complaint density, adjusted for how many were sold so a popular model is not penalised for having more owners.

How long will a 2023 Toyota RAV4 Prime last?

AVOIR scores its longevity 84/100, but that figure is an estimate built from the powertrain and the brand's record, not a measurement. A 2023 car has no 200,000-mile population to observe yet, so treat it as a prior rather than evidence.

Should I buy a 2023 Toyota RAV4 Prime?

AVOIR's read: worth a look, because a solid ownership case with specific caveats below. Its overall ownership score is 79/100. Condition, mileage and service history still matter more than any score, so get a pre-purchase inspection on the specific car.

Sources: NHTSA recalls and complaints, EPA fuel economy, IIHS awards, and live market listings. A score describes a model-year, not the individual car in front of you. Get a pre-purchase inspection.